Super Bowl Ads Cost $5 Million – Do They Still Matter?

Super Bowl Ads Cost $5 Million – Do They Still Matter?

If you live in the Philadelphia region, right now you are thinking about the Philadelphia Eagles and Super Bowl LII. Not since the 2004 season have the Birds made it to the NFL championship match up and it was then, as it is now, to the New England Patriots. And while...
Looking To Advertise On Netflix?

Looking To Advertise On Netflix?

An increasing number of brands are looking to advertise on Netflix, according to Variety.  The growing demand comes as brands seek to adapt to declining traditional TV viewership and a rise in cord cutting. Netflix accounted for 40% of total over-the-top (OTT) US...