ROAD TRIP: An Outdoor Experience
Sugartown Communications continues its long partnership with Triad Insurance Management, and will create and manage an email campaign to address the surge in RV travel this summer, as U.S travelers are looking to take shorter trips to destinations closer to home to...
A Special COVID-19 Letter To Our Clients.
Together we are facing a truly unprecedented situation. The global coronavirus pandemic is affecting all of our families, our businesses, our communities, and our way of life. First and foremost, our hearts go out to anyone who’s been impacted by the virus,...
Brand Perservance During Tough Times.
During the COVID-19 pandemic, it is crucial to get a brand messaging game plan in place and be certain your entire organization is on the same page. Communicate with your customers and let them know what your company is doing to address the ongoing changes. A...
Mobile Advertising Now Accounts For 63% Of US Digital Ad Spend
Online advertising revenues in the US reached $25.6 billion in the first half of 2018, with mobile accounting for 63% of the total, according to the latest revenue report from the IAB and PwC. This represents an overall increase of 23.1%...
School Days
Just in time for back to school, we are happy to announce the launch of the newest Sugartown creation, a website for The Concept School, a co-ed independent school for students grades 6 – 12. Creative art direction during multiple photo shoots resulted in emotional...
What Is Native Advertising?
The official definition of Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. In other words, in form, Native ads match the visual design of the experience they live...
The Benefits of Blogging for Business and Marketing
Business blogging is a marketing tactic that leverages the online practice of blogging in order to increase a company’s Internet visibility. Strategic business blogging has the potential to yield a number of benefits such as driving new traffic to your website,...
What is responsive web design?
Responsive web design is a web design technology approach aimed at programming sites that provide an optimal viewing experience – easy reading and navigation, with a minimum of resizing, panning and scrolling, across a wide range of devices such as mobile phones,...